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Macquarie University Hospital in NSW does not do second best. It can't because it manages the precious resource of human lives.
A hospital dedicated to offering the most cutting edge clinical treatments, procedures and technology available, precision and science is central to the world of expert doctors and nurses that hold human life in their hands every day.
They are rightly proud of their work at MUH so The Mad Empire had to simply marry the two worlds of people and science in an artistic and confident expression of the human body.
We think that 'The Science of Health' campaign captures it beautifully.
- Creative Strategy
- Brand Strategy
- Media Strategy
- Print Design
- Outdoor and Online Media
Hospital in NSW does not do second best
It can't because it manages the precious resource of human lives.